So when I discovered that there was a Kickstarter campaign to launch Reading Rainbow as an online app, I had to donate. I've never donated to Kickstarters before and I'm happy to say that this was my first. What's so amazing about this campaign is that they hit the million dollar goal in less than a day.
So I'm coming back on here to spread the news about this. I figure that word of mouth could help get Burton a few more donations at the very least and it'd be nice if they hit their stretch goal and then some.
Basic gist of the Kickstarter: There's a Reading Rainbow app and the Kickstarter campaign will help get the app to more people. The app will allow children to access hundreds of books as well as video field trips (sort of like some of what you'll see on YouTube, but presumably far higher production values and less chance of seeing someone photobomb the camera). Classrooms will be able to use the app and the more people who donate, the more classrooms that will be able to access it for free (presumably permanently free). Lots of schools don't have the money to pay for subscriptions as stuff like that adds up fairly quickly. They might be able to afford a computer, but not monthly subscriptions. I'm going to presume that the free versions will be given to lower income classrooms first and then up the scale for the more well funded schools. The first emphasis of the Kickstarter kind of reflects the classroom emphasis, as nowadays it's somewhat a given that a school will have a computer somewhere, if not in each classroom.
Further reading:
- Bring Reading Rainbow Back for Every Child, Everywhere (Kickstarter page)